STRATEGIC PLANNING USING THE TOTAL COST OF OWNERSHIP MODEL
DOI:
https://doi.org/10.51473/rcmos.v1i1.2024.572Keywords:
Total Cost of Ownership; Nationalization; Cost Reduction; Purchasing Decision; Strategic Planning.Abstract
In a highly competitive global scenario, companies seek new ways to optimize production and
implement continuous improvement mechanisms to reduce costs. An essential tool in this
context is the Total Cost of Ownership model, applied to the acquisition processes of inputs to
determine the costs involved and compare the economic viability between domestic and
international suppliers. Given the unstable economic scenario and high exchange rate
fluctuations, the possibility of nationalizing production is evaluated. The case study method is
adopted, characterized as applied and exploratory research, with the objective of generating
knowledge for practical application and solving specific problems. This method combines a
literature review with exploratory field analysis. The studied company faces a loss of
profitability due to rising import costs, reduced demand, and the loss of purchasing power of
the national currency against international suppliers. The increase in costs resulting from
exchange rate fluctuations necessitates the search for new supply options, primarily in the
domestic market, where exchange rate influence is lower. Thus, the nationalization of inputs
becomes crucial in business decisions to minimize costs and maintain competitiveness. The
results indicate that the nationalization of production using the Total Cost of Ownership model
is viable. This model considers all costs involved in the acquisition of inputs, unlike the
traditional acquisition model, which focuses exclusively on the unit price.
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